![The sinister story of Nike's 'Just Do It' slogan, which was inspired by the last words of a murderer before he was executed | Business Insider The sinister story of Nike's 'Just Do It' slogan, which was inspired by the last words of a murderer before he was executed | Business Insider](https://cdn.24.co.za/files/Cms/General/d/2756/a51352515fdb4439b630e30e06db86eb.jpg)
The sinister story of Nike's 'Just Do It' slogan, which was inspired by the last words of a murderer before he was executed | Business Insider
TTR Networking - One of our TTR January themes is: Just Do It! - and it has an amazing story! According to Jennifer Johnson: The "Just Do It" campaign launched in 1988
![INTRODUCTION - NIKE Just Do It is an example of a brand campaign that tapped deeply into the authentic character of Nike's brand values and brand. - ppt download INTRODUCTION - NIKE Just Do It is an example of a brand campaign that tapped deeply into the authentic character of Nike's brand values and brand. - ppt download](https://slideplayer.com/slide/13594588/83/images/5/JUST+DO+IT+CAMPAIGN%3A+Linked+campaign+to+consumer+needs+..jpg)