Fear, misfortune and Kanye West: how Adidas lost its lustre | Financial Times
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Adidas says Kanye West collaboration has 'elevated brand perception'
adidas News Site | Press Resources for all Brands, Sports and Innovations : YEEZY
New Adidas CEO throws Yeezy in kitchen sink | Reuters
Adidas' 'Yeezy' collaboration with Kanye West has not paid off | Campaign US
adidas News Site | Press Resources for all Brands, Sports and Innovations : YEEZY
Adidas Bets on Expanded Partnership With Kanye West - WSJ
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Adidas ends partnership with Kanye West over rapper's 'hateful and dangerous' comments - as Gap to immediately pull Yeezy products from stores | US News | Sky News
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Adidas says dropping Ye's Yeezy shoes could cost it over $1 billion
Why did Adidas wait so long before dropping Kanye West
I know how it feels': Kanye West's shocker on Adidas split | World News - Hindustan Times
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Adidas puts partnership with Kanye West under review | Reuters
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Adidas Is About to Make Kanye West More Than Famous (It Could Make Him Rich) | Inc.com