Social Force - Sometimes it can be confusing for brands to establish their tone and voice. In Social Force, we know that the art of marketing is the art of brand building.
![What is tone of voice? — And why it is costing to your company | by J. Antonio Avalos | UX Collective What is tone of voice? — And why it is costing to your company | by J. Antonio Avalos | UX Collective](https://miro.medium.com/max/1400/1*eZgXTzcvSUsvMkUCLcOkXw.png)
What is tone of voice? — And why it is costing to your company | by J. Antonio Avalos | UX Collective
![What is Tone of voice? The character of your brand as expressed through the written word It's about what yo u say and ho... | Writing voice, Tone of voice, Words What is Tone of voice? The character of your brand as expressed through the written word It's about what yo u say and ho... | Writing voice, Tone of voice, Words](https://i.pinimg.com/originals/3a/5c/03/3a5c037c0d474ac36250d4f5e1e15bc9.jpg)